Survey analysis

Name Kano Model Tool
Num features 11
Num responses 53
Started at Thu 11th Nov 2021, 9:12pm (UTC)
Stopped at Sat 21st May 2022, 8:31pm (UTC)
Status Inactive

Standard Kano categorisation

For each feature we show the primary Kano category if there's a clear enough signal (in green), otherwise we'll show the contenders with a confidence level next to each one (in orange). As more answers come in, the categorisation and confidence will update.

1
Widget to automatically share survey links via email or directly onto social med...

Category: Delighter ✅Category: Indifferent (57%)

2
See a breakdown of the different sub-categories for each feature, so I can under...

Category: Delighter (78%)Category: Indifferent (78%)

3
Browse individual responses

Category: Indifferent (90%)

4
Export the responses and categorisation analysis into a spreadsheet

Category: Performance (99%)Category: Indifferent (71%)

5
Upload my own data to be categorised into the Kano model

Category: Indifferent ✅

6
Have screener questions up front to filter out certain types of user who shouldn...

Category: Indifferent ✅

7
Segment the analysis by the demographics of the users to see how preferences dif...

Category: Indifferent ✅

8
Collect the importance of each feature alongside the Kano category

Category: Indifferent ✅

9
Collect free-text comments from users for extra information about why they have ...

Category: Indifferent ✅

10
Apply my own branding to the survey (company name, logo, colours etc)

Category: Indifferent (98%)Category: Delighter (86%)

11
Redirect users to a custom URL on completion of the survey

Category: Indifferent ✅

Continuous matrix analysis

This analysis plots the features on a grid to show the sensitivity within the categorisation. You may get slightly different answers - the categorisation approach is lossy (everything is reduced down to a single category), whereas this is more sensitive and allows for the strength of each expression (eg. tolerate vs dislike vs expect).

Positive
U
D
D
P
R
I
I
M
R
I
I
M
R
R
R
U
1
2
3
4
5
6
7
8
9
10
11
Negative
1

Widget to automatically share survey links via ema...

2

See a breakdown of the different sub-categories fo...

3

Browse individual responses

4

Export the responses and categorisation analysis i...

5

Upload my own data to be categorised into the Kano...

6

Have screener questions up front to filter out cer...

7

Segment the analysis by the demographics of the us...

8

Collect the importance of each feature alongside t...

9

Collect free-text comments from users for extra in...

10

Apply my own branding to the survey (company name,...

11

Redirect users to a custom URL on completion of th...

Customer satisfaction coefficients

This chart condenses the information about each feature down to a single measure of how customer satisfaction could change. Red / negative numbers show the dissatisfaction if the feature was absent, green / positive numbers show satisfaction if it was present.

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